Clothing store J LO. Jennifer Lopez clothing style: photos from the red carpet and everyday Jennifer Lopez's everyday looks: elegant comfort

After all, at over 40, the famous actress and singer not only looks great, but also manages to give a head start to young Hollywood stars.

Let's start with the fact that there have never been any taboos when it comes to clothing for Jennifer Lopez. Donatella Versace herself once called her a great experimenter and a fearless fashionista. Let's just remember the 2000 Grammy ceremony.

Then Jennifer amazed everyone with a green Versace dress specially made for her. This outfit was made of the lightest chiffon and had a V-neck at the front that reached to the hips. Thanks to her scandalous dress, Lopez appeared on the covers of many tabloids. Journalists then unanimously dubbed her one of the most tastelessly dressed stars of the evening. Although Jennifer never forgets about the basic rules of combining colors in clothes.

But most often for the red carpet, Jennifer chooses elegant Long Dresses. They can be with or without a train, and are often high-waisted. In most cases, Lopez's evening outfits reveal her neckline and arms. Provocative minis or bohemian maxis, discreet casual-chic or retro style - Jennifer looks stunning in any look.

Most of Lopez's outfits are distinguished by restraint in color and texture. At the same time, the singer has a passion for sparkles, silver and gold, so she loves to complement plain dresses with beaded trim or a shiny handbag. Jennifer Lopez's favorite designers: Diane Von Furstenberg, Donatella Versace, Domenico Dolce Gabbana, Roberto Cavalli and Valentino Garavani.

Casual style of Jennifer Lopez

And in Everyday life JLo tries to emphasize her figure with tight or soft-fitting outfits. The Latina loves to wear shorts, wide-brimmed hats, tight jeans, fur boleros, and “doll” silk or velvet dresses. She wears sheath dresses no less often. Their length reaches mid-knee or slightly higher. Tulip skirts, flared skirts and bell-bottoms are also among the Latina's favorite items.

Lopez loves boots, and for good reason, because these long, tight boots highlight her thin ankles and graceful knees. The star prefers stilettos. Manolo Blanick and Versace are Latina's favorite shoe brands. In addition, J.Lo can often be seen in black YSL shoes, which she wears with jeans or a miniskirt.

As for accessories, you can almost always see a bag of interesting colors and Sunglasses. From time to time, sporty notes can be seen in Lopez's everyday looks. The color scheme is usually restrained. And most importantly, the singer always remembers the rules of a beautiful gait and posture.

How does Jennifer Lopez hide figure flaws?

Even the most famous beauties have flaws. True, this is not always easy to guess, because stars, as a rule, are good at the art of camouflage. Why not take a master class from Jennifer herself? She realized long ago that she was unlikely to become a “hanger” fashion model. Therefore, the singer has always shaped her wardrobe based on the image of a sultry woman “guitar”. Jennifer has fairly narrow shoulders, a not too large bust and curvy hips. And she would have remained just another overweight Latina if she had not used some tricks.

First of all, Lopez plays with proportions. In particular, it often highlights the upper body. To do this, it is enough to have in your wardrobe:

dark A-line skirt;
straight or flared skinny jeans with large back pockets;
bright tops;
thigh-length blouses;
high heel shoes.

What can we say about Jennifer Lopez's outerwear?

The star's street style is best reflected in coats with a narrow waistline, full skirt and broad shoulders. As for dresses, Jennifer skillfully uses a V-shaped neckline, which visually lengthens the torso. She also often wears long empire-style dresses. The latter are characterized by a high waist and light flowing fabrics. In addition, Lopez happily wears light dresses with bright prints, which she belts with a thin strap. To equalize the width of her hips and shoulders, the singer chooses clothes with bright details and jackets with exaggerated shoulders.

Clothing from Jennifer Lopez

Jennifer Lopez began creating her own fashion line in 2001. The singer markets sunglasses, jewelry, hats, denim, underwear and swimwear under the JLo brand. Her collections are intended for young women.

At the beginning of her career, Lopez presented 2 clothing lines - Sweetface and Justsweet.
Soon, 2 more lines appeared - JLo Girls (clothing for girls) and JLo Swim (swimwear).
In 2004, her brand was introduced in Russia. JLo's brand is multifunctional, daring and fashionable. In most cases, it is made from materials such as velor, brocade, drape, taffeta, knitwear and cashmere.

In 2002, perfumes from Jennifer Lopez appeared. Style, perfume is also part of it, must be thought out to the smallest detail. To date, J.Lo has released several famous fragrances. The first was a perfume called “Glow”. This fragrance consists of delicate accords of mandarin, grapefruit, orange blossom, vanilla and jasmine. The named perfumes became the beginning of a series of “celebrity perfumes”. Later, such fragrances as “Still” and “Deseo” appeared.

Having managed to try on many images - singer, fashion model, famous actress, businesswoman, public figure, creator of his own fashion brand– J.Lo is a role model for many women. Photos emphasizing the style of Jennifer Lopez , celebrate her feminine charm in any outfit. With all the love for fashion trends, Jay organically adapts them to his image - emphasizes the features of the figure and tactfully hides flaws.

In 2001, Jennifer Lopez opened her own line fashionable clothes and accessories for young women. The J.Lo brand assortment includes:

casual clothes are multifunctional and a little daring;
business suits – strict and elegant;
formal wear - only spectacular expensive fabrics (brocade, velor, taffeta, cashmere) are a priority;
swimwear line (JLoSwim) – comfortable and sexy;
outfits for girls (JLo Girls) – Jennifer Lopez style for young fashionistas;
accessories – sunglasses and jewelry
perfumery – fragrances “Glow”, “Still”, “Deseo”.

Jennifer Lopez's Everyday Looks: Elegant Comfort

Although the singer chooses her everyday outfits herself, Jennifer Lopez's streetwear style is particularly elegant and harmonious. All the details of the image fit together perfectly.

The color scheme of Jennifer's everyday wardrobe helps her not stand out from the crowd. Keeping her style casual, she wears coats, jackets and cardigans in soothing colors such as grey, brown or black. Usually chooses comfortable jeans in combination with a blouse or top and a biker jacket. When it comes to footwear, J.Lo prefers boots and over the knee boots. For summer, Jennifer Lopez's casual clothing style is the simplest - the “star” can be found in light dresses or floor-length sundresses and flat shoes.

Due to her figure, Jennifer always emphasizes her neckline and shoulders, which visually helps create the image of an hourglass figure. To distract attention from the hips, she uses:

chunky knit scarves;
voluminous fur collars;
jackets with pronounced wide shoulders;
products with all kinds of fabric draperies.

These rules have already become traditional for Jennifer Lopez: she chooses street style or spectacular outfits for the “red carpet” - it doesn’t matter. Her look always places emphasis on her shoulders and chest in order to “distract” attention from her feminine, luxurious hips.

“Star” Jennifer Lopez: clothing style and photos

The outfits that Jennifer Lopez wears on the red carpet are always exclusive, sometimes shocking, and, of course, are the subject of heated debate among critics. The famous singer trusts a team of professional stylists to select an image for a social event, but the final decision is made only by herself.

J.Lo showed off her most revealing and daring outfit at the Grammy Awards in 2000. It was a long, sheer Versace dress with a plunging neckline and a cut-out hem. Many condemned this image for being too frank, but the singer herself was confident in her irresistibility and ensured that everyone noticed her. Jennifer Lopez chose an equally extravagant style of clothing for public display in 2001. Floor-length with a skirt made of thick fabric, it had an almost transparent bodice.

Jennifer Lopez often chooses high-waisted dress styles called “empire.” So, in 2004, Jennifer came to the WorldMusicAwards ceremony in Los Angeles in a soft pink cocktail dress, trimmed with lace and decorated with a bright green belt above the waist. The look was completed with white pumps, a white bag and other accessories.
The famous lady does not miss the opportunity to demonstrate the clothes of her brand. In 2005, the singer chose a suede poncho, decorated with fur and long fringe, to appear on the carpet. It would seem that such an image could be assessed as a typical casual style for Jennifer Lopez , but the thing is distinguished by its unusualness and unique elegance.
Jennifer doesn't ignore miniskirts either. The short length of the dress effectively emphasizes the singer’s beautiful athletic legs. In 2006, Lopez appeared twice in ultra-short dresses. The style of the first outfit had long sleeves and a stand-up collar, and the singer had patent leather boots on her feet. J.Lo demonstrated a radically different look, wearing a bright red dress with a full skirt.

In general, Jennifer Lopez's clothing style is distinguished by impeccable taste and completeness. Charming and sophisticated, she is always the center of attention, both in everyday life and at social events.

The JLo brand is fashionable, multifunctional and a little daring clothing, made from high quality materials and designed for young girls. JLo's mood is a unique combination of American trends with the currents of various ethnic cultures. In the guise of the JLo girl - fashion, music, dancing, cinema, the style of Jennifer Lopez herself, her passion and bright image. All this makes the JLo brand unique.

Brand history

In April 2001, the Sweetface Fashion Company was formed, and in the winter of the same year, the first clothing collection, “JLO by Jennifer Lopez,” was released, followed by the first lines of accessories.

In February 2005, as part of Olympus Fashion Week in New York, a clothing line under the Sweetface brand was presented. And on January 10, 2007 - the “Justsweet” line, the main emphasis of which was on expensive materials: velor, corduroy, silk, specially selected cotton and the finest wool.

In 2004, Crocus Group entered into a licensing agreement with Sweetface Fashion Company and became the exclusive distributor of the JLO by Jennifer Lopez, Justsweet, and Sweetface brands in Russia, the CIS and the Baltic countries.

JLo by Jennifer Lopez boutique in Crocus City Mall

In the interior of the JLo boutique in Crocus City Mall, architects from Kramer Design Group embodied the idea of interactive shopping, inseparable from the brand and image of Jennifer Lopez herself. The atmosphere of the boutique conveys the spirit of magnificent nightlife establishments, their energy in the brilliance of discus throwers. Graceful fitting rooms, special mannequins, bright colors on an area of more than 350 square meters - everything is done to maintain an atmosphere of fun and energy in the spirit of Jennifer Lopez herself.

A country: America

Date of foundation: 2001

Official site: www.jenniferlopez.com

In 2001, the famous actress and popular hip-hop diva Jennifer Lopez added the profession of a fashion designer to her list of professions. Today, the JLo brand is one of the most popular fashion brands of clothing and accessories, producing items for girls from thirteen to twenty years old.

The name “JLo” combines the names of the popular Puerto Rican singer and E. Hilfiger. This brand produces fashionable items aimed at modern teenagers: clothes, perfumes, accessories, etc.

The JLo brand is a reflection of Jennifer Lopez's passionate and daring nature. The fashionable items produced by the brand under her leadership are bright and extravagant, but at the same time very comfortable and cozy. The brand's autumn-winter collections are especially surprising: elegant cardigans and coats, cashmere sweaters, hats trimmed with fox fur, etc. Summer collections are also interesting, including bright short skirts in emerald, blue and scarlet colors, elegant silk and chiffon dresses in bright noble shades: silver, white and ivory, as well as other items of clothing.

But the main achievement of the JLo brand is considered to be a unique collection of magnificent fragrances, in the creation of which Jennifer herself was directly involved. The first fragrance she created, presented to customers under the name Glow by JLo, became a sales record holder. Perfume lovers will certainly love many of the brand's perfumes: Miami Glow, Still, but the highlight of the collection is the famous Glow After Dark scent.