Modern business suit for a girl. Business woman style rules. How to dress as a modern business woman

A modern woman should be successful in everything: both in her career and in her personal life. Business success is accompanied by a number of factors, but one of the mandatory attributes of business success is business attire. A woman who knows how to dress with dignity arouses the interest of men, including business allies. About what it represents business style clothing for girls, our article will tell.

Surely you imagine business clothing as boring, with dull colors and lacking variety. Indeed, the peculiarity of business style clothing lies in rigor, the ability to select discreet colors, and avoid transparent and translucent fabrics. Business styles require a simple cut, but this does not mean that business dresses and suits do not offer the opportunity to show the femininity and romance of nature.

Simplicity is a sign of good taste. So in business style there is every opportunity to fully demonstrate your taste to others. By wearing discreet outfits, a woman shows respect for business partners and colleagues. By appearance A woman can be judged by her constancy, reliability and desire to achieve her goals.

The following requirements are put forward for business style clothing:

Strict styles of outfits
Neutral clothing colors
Cleanliness and neatness
Serious and respectable business image
High quality clothes
Ease of movement. Do not let anything hinder or constrain your actions.
Elegance
Low-key makeup.

A girl's business suit indicates social status, and also allows her to show the role that the lady plays in the enterprise. You can choose more simple options, which will allow you to merge with your surroundings, for example, if you need to gain the trust of your partners or simply merge with the work environment so as not to cause a negative attitude on their part. A woman who does not stand out from the general background will be quickly accepted as one of her own, she will be trusted faster and much more than a young lady who prefers bright colors and sophisticated accessories. In turn, this opens up an excellent opportunity to obtain the necessary information.

So, a business suit should:

Be appropriate for the position held. The higher the position, the more noticeable and striking elements can be added to it. Of course, you should stick to a strict cut and neutral colors, but rules are made to be broken, which means that a couple of bright elements, for example a red belt or shoes, can be used to create a look.
The suit itself (blouse, skirt, jacket, trousers) should have a neutral color, accepted in business style clothing. Only accessories can be bright, and their number of noticeable accents should not exceed two.
A business suit should be of high quality and expensive. A cheap suit will indicate professional incompetence, low income, and can also be a sign of disrespect for partners.
Moderate length. Shortened versions of trousers, skirts and blouses are not allowed. The skirt should be knee length. Floor and mini options are not allowed. Trousers should not drag on the ground and collect dirt. At the same time, wearing breeches and capri pants is prohibited. However, do not forget that some ladies break these rules so successfully that these prohibitions do not in any way affect the integrity of the image, and no one notices.
Shoes. You cannot wear platform or wedge shoes. A necessary condition is a heel. Previously, its height should not have exceeded 4 centimeters. Now it is allowed to wear shoes with heels 7 centimeters high. The ideal option is pumps. Sandals cannot be worn, but in summer you can wear open-toe shoes, but the heel must be closed.
Tights. Wearable in any weather. Tights or flesh-colored stockings are welcome. All other colors are prohibited. Black tights on a girl will speak of her vulgarity.

Business suit color

In winter and autumn, you should stick to dark colors such as black, olive, brown, dark blue, cherry or gray. In the spring-summer period, light tones of the color scheme are welcome - sand, beige, the color of fresh grass, ivory, etc.

It is forbidden to use more than three colors at the same time in a business outfit, otherwise it will visually appear that the colors in the image are flickering.

Business style jacket for girls

Modern business fashion offers fitted jackets with narrow sleeves ending in a collar or cuff. With a business dress, skirt or trousers, you can also wear a jacket with an apache collar, which can be worn on a naked body, but for a business style it is still better to wear a blouse.

Ideally, the length of the jacket should be 10 centimeters below the waist level. The jacket should emphasize the strict silhouette of a woman. An excessive abundance of pockets is not allowed. The jacket should not contain anything unnecessary, including not having too much of a cutout in the neckline.

The skirt can have a straight cut, but according to the new criteria for business fashion, a bell skirt option is also considered acceptable. The optimal length of the skirt is knee-length. It is acceptable to wear skirts one palm above or below the knee.

Business style trousers for girls

Pants in a woman's business wardrobe have only a straight cut. Tight trousers and bell-bottoms are not allowed. However, this requirement is often violated by fashion designers, offering all sorts of variations - wide trousers with wide belts and belts containing decorative elements.

You can wear a blouse instead of a jacket, and this will not be considered a violation of the rules. The blouse can be white, pastel, cream, beige or ivory. The neckline of the blouse cannot be below the armpits. You should only wear a blouse with sleeves if you are not going to wear a jacket. A sleeveless blouse can only be worn under a jacket.

Business style dress for girls

The dress must have a strict cut and must have a sleeve. The length of the dress is to the knee, or slightly above or below it. Welcome colors: brown, black, dark blue, red-brown. Shirt dresses are now fashionable in the business sphere. They perfectly hide the fullness of the figure. Shirt dresses can be button-down or wrap-around.

It's easy to be a businesswoman! To begin with, you should choose the right outfit, which will certainly help you on the path to building a career.

Official business style of clothing, strict dress code, restraint and conservatism - all this primarily speaks of the high status of the corporation and the professional business environment. Many people feel sad and despondent at the mere mention of white-collar style. However, professional style, as we stylists call it, is extremely multifaceted when examined in depth and is by no means as boring as it might seem at first glance. You just need to know some nuances and secrets.
Business style primarily demonstrates professionalism and competence, certain values and position in society. For example, in large companies, clothing is always designed in the same specified corporate style, but always with adjustments for the rank of employees. God is in the details. They are the insignia in the business environment, helping to understand who is in front of you: an ordinary clerk or a top manager.

Business and office clothing for women 2018 photo news

There are certain levels of appropriateness to the situation when choosing business attire that you need to know and understand. For example, the coefficient of conservatism is an indicator of the level of strictness, which affects the degree of freedom to choose clothing. Let's look at the most popular business dress code options.

The most demanding dress code that does not welcome expression of individuality. Typically used at very important business meetings or negotiations with foreign partners, as well as in legal organizations, banking, politics and insurance companies.

For women it is a blue, gray or beige suit; white blouse; flesh-colored stockings or tights; black pumps with heels from 3 to 5 cm; the only acceptable hairstyle is tied up hair; lack of short sleeves at any time of the year; It is allowed to diversify the costume with a neckerchief or small jewelry.

Stylish trouser suits for girls 2018 photo trends

Representatives of the fair half of humanity, who closely follow the emergence of new trends in the fashion industry, pay tribute to trouser suits as stylish and extremely comfortable clothing. Today you can wear trousers and a jacket to work, visit restaurants, theaters, and exhibitions.

In 2018, famous designers in their collections presented fashionistas with a huge selection of trouser suits, from laconic models to creative products that amaze with their original cut and extraordinary textures, for example, spectacular metallic fabric. The classic silhouette is unexpectedly presented in bright colors, decorated with prints and decorative elements, which brings femininity and romance to the strict classics.

The designers showed remarkable imagination and experimented with the length of the jacket and trousers, cutouts, collars, silhouettes, and decorated the products with luxurious decor. Suits in classic style. Good old classics are always appreciated. The designers softened the laconic cut, discreet clear lines and masculine silhouette with bright shades of color, flounces, ruffles, adding femininity and chic to simple models. Wide trousers and a short fitted jacket. This elegant couple main trend 2018.

Shoes for classic and business style clothing 2018 photos

And it is shoes that are an integral part of your everyday business style. That's why we decided to focus on choosing women's business shoes. The first thing you should pay attention to when choosing shoes for the office is comfort. There is nothing more important than the comfort of your feet!

Therefore, comfort should be one of the main factors determining your choice in favor of a particular pair of shoes. Office women's shoes really should be comfortable, since a business woman sometimes has to be on her feet all day in order to get everything and everywhere on time, and at the same time get tired as little as possible.

Of course, this does not mean that you should limit yourself to a pair of sports sneakers, as there are many options on how to combine elegance and style with comfort and still enjoy the result! The first and most important thing is the length of the heels. If you can't do without heels, then at least buy yourself shoes with a five-centimeter heel for everyday wear. This way you will look respectable and feel comfortable and confident throughout the day.

If you can afford it, choose shoes made from natural materials. For example, one of the best options would be shoes made of genuine leather. Leather office shoes are good because they do not lose their shape or become deformed over time. In addition, these shoes are doubly convenient and comfortable, since they exactly follow the shape of your feet.

Stylish images with a pencil skirt 2018 photo fashion examples

This season the length business skirts mid-calf length (midi) is more fashionable than ever. Midi skirts are sewn not only for promenades along the Arbat with long steps with swaying hips in the spirit of “hipsters”. Now the midi length has also entered the image of office austerity. Straight long pencil skirts with business white women's shirts and discreet blouses of a laconic cut. Office skirts of this style are made from thick knitted fabrics, satin, leather, tweed, and suit wool.

The midi length of the pencil skirt gave more room to show off the rich texture of the fabrics. Office midi skirts began to be sewn from corrugated convex-boucle fabric, and real miracles of design were carved out of large ribbed lace. Such models of fashionable designer skirts already look rich in themselves - and therefore they need to be combined with a MODERATE TOP - with plain shirts, simple-cut buns.

The “one voice” rule exists for skirts of all models - the rule is this: if the skirt speaks, the blouse must be silent, and vice versa, if the blouse has the main voice, then the skirt remains silent. That is, if the skirt is RICH IN TEXTURE, PATTERN, DECORATION, then the skirt should be without any pattern, unnecessary design, fabric decoration or cut. And vice versa, if your blouse has a pattern or an interesting decorated cut, then the skirt should be simple and monochromatic in color.

Basic wardrobe of a business woman 2018 photo fashion tips

No wardrobe can be considered complete without certain, time-tested items (basic), without them it is simply incomplete. Fashion requires that a woman be well dressed. Use these things from basic wardrobe as elements of a kind of “constructor”. A dark - preferably black - suit of simple cut. The jacket and trousers can be worn separately, this gives additional options. A pencil skirt can be an A-line if it suits your figure better, but it should be simple and sophisticated. A snow-white, crisp shirt with or without trim will always look chic.

Once you've got the basics, it's time to add pieces to your wardrobe that will always look great no matter the whims of fashion. This is a versatile, durable and timeless garment. think of Katharine Hepburn and her classic slacks. This is the essence of sophistication and convenience. Wear them with a soft blouse, starched shirt or thin knitwear.

A tuxedo is a stunning alternative to the indispensable little black dress for an evening out. The tuxedo is a mixture of masculine and women's styles and, temptingly covering the figure, looks extremely sexy. An additional advantage: the suit is slimming and perfectly emphasizes the advantages of any physique.

Classic clothing style for women 2018 photo trends

Yes, a classic suit is great, but it's time to upgrade it a little. Try to play with proportions, let the blazer be elongated and more like a light coat, or with asymmetrical edges. Or trousers, for example, not the usual black “cigarette” ones, but flared ones or even culottes.

Another option to maintain the style of a businesswoman, but add style to it is an unusual bottom. Classic trousers or a pencil skirt are, of course, good and versatile, but a bottom with an unusual cut detail will look much more interesting. But don’t forget about an important nuance: the color of the item should be as discreet and non-provocative as possible, like the material; The ideal option would be, for example, dark gray fine wool.

The stereotype that the office requires constant heels from every employee has long been outdated. If at one time such a requirement could even be found in an employment contract, today (this is especially noticeable in large companies and corporations) employers have begun to lean towards the Western view of the dress code of subordinates. Of course, you don't have to jump straight into sneakers, but try switching things up with stylish chunky loafers or brogues.

Fashionable images with a white blouse 2018 photo trends new items

For a business suit, you need to choose the right fashionable and stylish blouse. By changing blouses, you can diversify any business suit. The trend is refreshing colors and interesting, unusual styles of business blouses. Blouse-shirt in men's style will allow you to hide even a hint of frivolity. Such conservatism will be especially appropriate in offices with a strict dress code.

Designers offer shirt-blouses in plain and calm colors with a complete lack of decor. To add femininity, you need, on the contrary, a light blouse made of airy summer fabric, which can have an interesting finish and discreet decor, embroidery and flounces. Blouses with soft drapery will add sophistication, grace and femininity to a formal business suit.

Business white blouses and minimalist suits automatically give their owner a discreet, elegant look. White shirts are constantly changing under the influence of fashion: sometimes they resemble formal men's shirts and are strict to the point of asceticism, sometimes they look like fitted, laconic body shirts of the 70s, sometimes they are romantic and emphatically feminine.

Fashionable business suits for obese women 2018 photo news

Business fashion for plus-size women in 2018 differs from other trends, but not so significantly. This difference lies in small features of clothing, and also lies in fundamentally different styles. Both methods are good, so it has the right to exist. The use of one or the other depends on the type of clothing you want to purchase.

In case of summer as well as spring business season, a dress will suit you. Firstly, these clothes will save you from the heat, and secondly, they are fashionable for overweight women for the spring and summer 2018 season. First of all, no short models. Your choice is the knee-length option. This solution will help to veil the flaws of the figure, and even show obvious advantages. To this end, the style of the dress should be narrowed towards the chest to emphasize your curves, while it is advisable to choose a flared bottom.

However, if you are really confident in the correct curves of your figure, you can choose a fitted dress in order to highlight this part of the body. But with this decision, you should be careful and not overdo it with tight-fitting models. At the same time, it won’t hurt to listen to men’s advice - this will help you easily determine whether it’s worth focusing on your hips, or whether it won’t benefit your body type.

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Live in modern city leaves a certain imprint on all areas of a woman’s life and the wardrobe is no exception. Business style clothing for girls and older women has its own distinctive features. Much is dictated by a strict dress code, but some is influenced by seasonal fashion trends. The proposed office fashion for 2019 is distinguished by a specific color palette and the ability to complement the look with various accessories, including textile ones.

Women's business clothing is traditionally divided into types used depending on the current situation. There are images for negotiations and everyday visits to the office, business trips and corporate events. All these subtleties should be taken into account. You can read about how to choose women's clothing for a business wardrobe for 2019 in this article. You can also look at the photos of new products and types of office style, some models of suits and skirts, blouses and jackets:

What forms the business style of clothing for girls in 2019 (with photo)

What makes up your everyday wardrobe? Of course, from the basic elements of clothing that making the right choice must be combined with each other and complement each other. Women's business style for girls in 2019 is no exception - there are no trendy new items, everything is quite standard and prosaic. These are classic trousers and pencil skirts, traditional blouses and shirts white complemented by pastel shades. However, for those places where it is allowed casual look smart casual style, the blouse can be rich blue, dark blue, burgundy and green.

All kinds of suits have firmly integrated into the women's business style of clothing. It is more profitable to have a three-piece or four-piece suit. In this case, the set includes a skirt and trousers, a jacket and a vest. These office wardrobe staples paired with a few blouses, turtlenecks and shirts create a solid foundation for an everyday, wearable look. You can complement it with a beautifully knitted silk scarf and sophisticated pumps.

In summer, sandals and open-toed shoes are appropriate footwear. In the autumn, these can be classic ankle boots and boots with a top height just below the knee. Over the knee boots in this version are a rather awkward option for choosing shoes

Look at the photo of the new business style clothing for girls for 2019:

The presented looks include a variety of blouses and jackets, skirts and trousers. But what styles are best to choose in this or that case - we will consider further.

Types of business clothing: classic office, formal and casual

Even in such an area as business, there is always room for creativity and imagination. Types of business style clothing for a modern woman are divided according to their purpose. It turns out that it is not at all necessary to constantly wear a strict jacket, buttoned up with all the buttons. There is a so-called casual business style of clothing for women, which implies a looser form.

Small prints on a skirt and jacket, multi-colored blouses, bracelets and rings would be appropriate here. As part of this look, sundresses and vests, sleeveless vests and skirts with an elegant type of cut are often used - godet, pleating, pleating, flared. This also includes knitted cardigans and vests, thin sweaters, etc. The opposite is formal business attire, and in the middle is classic office attire. Look at the photo for examples of such bows and choose exactly what is closest to your situation:

Modern clothing styles for business people are at times actively transformed under the influence of the dominant fashion trends of the year. In 2019, a similar imbalance is observed mainly in the area of comfort. Elastic, practical fabrics that wrinkle less and practically do not hinder movement are becoming fashionable. Knitted blazers and skirts become the basis for many office looks. A thin turtleneck or knitted top often replaces the classic one.

Let's consider the classic office style of clothing, which involves a certain combination of colors and cut of products. It includes all straight skirts and trousers, formal blouses and shirts made of cotton and silk, plain scarves, fitted double-breasted jackets. No deviations in the direction of replacing the top with a light sweater or blouse are allowed here.

Main color palette: black, gray, brown, dark blue, white. It is better to avoid all shades of pink, blue, purple and green here. Look at the photo for examples of classic business style clothing for women:

The strictest is the official business style of clothing, which includes only items of a certain format. His distinctive feature- high price of the suit and expensive fabrics. Here it would be unacceptable to take a suit made of cotton canvas and complement it with an openwork T-shirt.

Strict lapels of the English collar of the jacket, a complete absence of decorative trim on the skirt or trousers, a perfect fit and a white shirt without ruffles or flounces. This is the look that will be considered an official business look. Please note that it is inappropriate to use any other shoes here other than strict black pumps or boots made of smooth genuine leather without straps or other decorative trim.

A suit with a jacket, skirt and trousers in a business office style

A business office style suit can include both trousers and skirts. Moreover, experienced fashionistas can successfully combine a jacket from one suit with a couple of skirts, carefully selected according to the texture of the fabric and color scheme. The situation is similar with trousers.

When choosing a suit with a skirt, you should think about the possibility in the future of combining a jacket with trousers, and sometimes with jeans of a standard cut. The photo shows options for combining these things in casual and classic office style looks for girls and women:

Jacket styles include jackets, blazers, and basque styles. All this is quite appropriate when free style office clothes. If there are no special requirements, then the jacket can be linen in the summer, satin, stretch or even denim. Especially popular in 2019 will be denim jackets with an English cut and a plain wash. Suitable denim colors are black and dark shades of gray.

Blouses should be selected with special care. It should be remembered that the shirt itself should be strict and go well with the skirt. A harmonious look can be completed with a scarf or tie. Also, do not neglect the possibility of using vests and sleeveless vests.

Among the colors, the favorite is white, nude, beige, sky blue. Small checks and thin vertical stripes are welcome. From fabrics you can choose cotton, silk, satin, chiffon, soft thin knitwear. Any prints should be left for free time.

Models remain a definite trend in office fashion in 2019. They should be mid-knee length. The preferred fabric is fine wool for autumn-winter and linen for spring-summer. Currently popular colors are wet asphalt, rich blue, standard black, brown. In some cases, the burgundy color of a wineberry would be appropriate. A minimal number of buckles, wide shoulder straps, a semicircular neckline, patch pockets, a fitted silhouette - all this will be relevant throughout the year.

Pants for the office are a rather difficult choice, since you should immediately abandon the idea of purchasing fashionable flares or tight-fitting pipes. Standard leg width, straight fit and high waist are the basic requirements. The length should reach the middle of the heel used. Preferred colors are burgundy, gray, white, black, brown.

Colors, accessories and shoes in a woman’s business wardrobe

Colors and shades decide a lot. The same style of skirt can be strict for the office if it is made in gray tones, or festive if it is a shiny material with a rich scarlet tint. The most popular colors are the whole gamut of calm tones, from pure black to all sorts of shades of gray. White and pastel, brown and dark blue are always in demand. Green may be in demand depending on the corporate style of the company.

Accessories and shoes play a huge role. A woman's modern business wardrobe must have a collection of neckerchiefs and silk scarves that can instantly transform her look. You also need two pairs of pumps (beige and black), formal sandals, boots for trousers, knee-high boots, ankle boots (as needed).

For accessories, you should choose neutral items that do not attract attention. These can be stylish brooches, small in size, or thin gold bracelets. Hair accessories should always be in the same color scheme as the overall look. Do not use bows, headbands with flowers, or hairpins in acidic colors.

ABOUT formal business style of clothing, strict dress code, restraint and conservatism - all this primarily speaks of the high status of the corporation and the professional business environment. Many people feel sad and despondent at the mere mention of white-collar style. However, professional style, as we stylists call it, is extremely multifaceted when examined in depth and is by no means as boring as it might seem at first glance. You just need to know some nuances and secrets.

ABOUT reflecting a person’s social status is the most ancient and original function of clothing. After all appearance- this is a kind of code, deciphering which you can learn a lot about the world in which a person rotates. The philosophy of any dress code is determined primarily by the appropriateness and need to correspond to the situation, and not by sheer prohibitions and restrictions.

D The spruce style primarily demonstrates professionalism and competence, certain values and position in society. For example, in large companies, clothing is always designed in the same specified corporate style, but always with adjustments for the rank of employees. God is in the details. They are the insignia in the business environment, helping to understand who is in front of you: an ordinary clerk or a top manager. It is very important to understand that professional style is a statement not so much of individuality, but of compliance with the philosophy and message of the company in which the employee works.

M The international corporate standard was fully formed in the 80-90s of the 20th century under the influence of world political leaders, first ladies, leading news channels (mainly BBC and CNN), as well as Italian and English textile traditions.

Types of business style in clothing

WITH There are certain levels of appropriateness to the situation when choosing business attire that you need to know and understand. For example, the coefficient of conservatism is an indicator of the level of strictness, which affects the degree of freedom to choose clothing. Let's look at the most popular business dress code options.

1 . Business Best

N The most demanding dress code that does not welcome expression of individuality. Typically used at very important business meetings or negotiations with foreign partners, as well as in legal organizations, banking, politics and insurance companies.

R Recommendations for men: the strictest and most conservative suit in black, gray or dark blue; snow-white shirt with double cuffs and cufflinks; exclusively black shoes - derby or oxfords. For women it is a blue, gray or beige suit; white blouse; flesh-colored stockings or tights; black pumps with heels from 3 to 5 cm; the only acceptable hairstyle is tied up hair; lack of short sleeves at any time of the year; It is allowed to diversify the costume with a neckerchief or small jewelry.

2. Business Traditional

T traditional formal business dress code, in which there are fewer restrictions and a little more opportunity for individuality: different colors and patterns are welcomed within reason. Men are recommended to wear a plain suit (delicate stripes are acceptable), women - a trouser suit or sheath dress with a jacket. We allow short sleeves and, depending on the situation, loose hair. Jewelry can be a little brighter and a little larger.

3. Business Casual

U Comfortable, elegant clothes for the office. This style is considered one of the most free and individual in the business environment. Perfect for organizations with casual clothing or for business Friday. Men are allowed to wear brighter (within professional style) shirts, trousers, polos or vests. For women - skirts, jackets, turtlenecks and knitted cardigans.

Basics of business style in women's clothing

Semi-fitting silhouette
Color: all shades of blue, gray, beige-brown, olive, burgundy and white.
Absence of patterns (except geometric prints)
Used trouser suit with classic trouser length
Jacket/cardigan
A skirt, the minimum length of which is 5 cm above the knee, the maximum length is 20 cm from the floor.
Blouse
Sheath dress
Coat made of high-quality fabric with a classic cut
Shoes: stable heel, height from 3 to 5 cm with a closed “nose”
Tights/stockings are beige and nude (no thicker than 20 den), black (8 den).
Smart: a simple shape with straight cut lines, plain, without unnecessary decorative elements.
Dyeing: laconic, simple in form. Expensive jewelry and semi-precious stones are allowed.
Hairstyle, makeup, manicure: hairstyle should be neat and fixed, makeup natural, French manicure is the best option for business.

Basics of business style in men's clothing

Men's suit (Italian, German, English cut) made of high quality fabrics. Particular attention should be paid to the fact that the bottom button single-breasted jacket never buttoned, and the length of the trousers should reach the beginning or middle of the heel.
With shirt: the color of the shirt should be in harmony with the color of the suit. The sleeve of the shirt is supposed to protrude 1-1.5 cm from under the sleeve of the jacket.
P polo shirt, thin jumper, turtleneck, vest.
Please note: only genuine leather is acceptable. Oxfords or Derbys. The more elegant the suit, the thinner the sole of the shoe should be.
Belt: selected to match the color of shoes, briefcase and watch strap (black, dark chocolate, shades of dark cherry).
Tie: the most striking indicator of both individuality and social status. The most important rule is that the tie should reach the belt buckle, and it should be matched to the suit and shirt at the same time.
N socks: must be darker than trousers (black, dark blue and dark brown).
Watches: the most important, prestigious and expensive accessory in a man's wardrobe.
C cufflinks
Tie clip
And the second pen: an equally important accessory that speaks volumes about the taste and social status of the owner.
Front: black in the shape of a cane.

IN In our time, there is a very clear trend towards simplification and democratization of business style in connection with the emerging postmodern era, which only benefits white-collar workers. There are many more opportunities to express individuality in a professional style than before (for example, the acceptable color palette is gradually expanding), which makes it more attractive and even more elegant. Restraint can go hand in hand with fashion, and formal business style is a direct confirmation of this!

The business dress code for women is designed specifically so as not to stand out too much from office employees of the opposite sex, but at the same time not to blur gender lines. In many ways, a woman’s business style of clothing is based on purely masculine details: a jacket, tie or neckerchief, and a tailored blouse. But, of course, the business dress code for the fair sex does not copy men's suit 100%, leaving the opportunity to show your best features.

You've probably noticed that elegantly dressed business women walk through life with ease and confidence. The doors of the most prestigious institutions open wide before them. No wonder: they master the art of “impression management.”

How to dress as a modern business woman

How can you make others feel that you are a reliable and capable person without giving endless examples from your life? What is more important in self-presentation - the internal state or the external appearance? How should a businesswoman dress to look successful without bragging about her achievements? Scientific research It has been proven that the initial impression is unconsciously formed in the first four minutes of communication. Then the mind comes into action. Professionalism is valued everywhere, but it cannot always be determined at first glance.

In a busy and fast-paced business life, time is precious, visual classification and assessment of people by appearance saves time. The style of the business dress code allows people in a matter of minutes to form an opinion based on what the interlocutor sees: clothes, shoes, hairstyle, posture, smile. And having formed an impression, people decide whether it is worth spending time and effort on communication and subsequent cooperation. These few minutes can influence their opinion in a radical way, so it is very important to control how you appear to the outside world.

When further assessing a person, professionalism, correctness of speech and competent presentation of material come to the fore. However, if you have an attractive appearance and mannerisms, you can win over your audience before you even speak. The results of a comprehensive study of the mechanisms of communication and cooperation between people, first published in the book of sociolinguist Professor Albert Mehrabian “Silent Messages” in 1971, show that words mean almost nothing in the first minutes: they only affect 7% of the impression. Voice timbre, melody and intonation are of greater importance (38%). The lion's share in creating an impression, 55%, comes from a person's behavior and appearance. So, you should always consider that 93% of your impression is determined by how you present yourself.

Clothing, personal care, demeanor are key factors that present a woman to the business world. As you can see in the photo, a business dress code allows you to use clothing to create the desired impression: competence, professionalism, elegance, authority.

Modern image and style of a business woman

In addition to clothing, the style of a business woman requires a special demeanor.

And a lot of research has been devoted to this problem, yielding interesting results. In particular, when assessing the behavior of people filmed on videotape, 80% of respondents considered those who controlled the maximum space around them (they were slightly tilted forward, their palms placed on a chair or table were open, their muscles were relaxed) more intelligent and self-confident and domineering. Large-scale American psychological research, which surveyed 61,000 senior executives, found that female managers often outperformed their male counterparts in almost every dimension except confidence, which is the most important quality in a leader. Videos of women and men entering a room show that women, on average, make 27 different movements, while men make only 12. Meanwhile, excess physical activity on a subconscious level it is perceived as nervousness and self-doubt.

However, do not despair - confidence is gained easier and faster than competence. When developing and improving the image and style of a business woman, begin to be guided by the well-known psychological law: the more space around you you control and the less you gesticulate, the more confident and influential others perceive you.

The image algorithm for a business woman consists of five stages:

Stage 1 - silhouette.

In the women's business dress code, only general proportions are assessed: posture and silhouette, fit of the suit, its quality, color.

Stage 2 – legs.

It doesn’t matter if your legs are full or thin, straight or crooked, short or long. First of all, the condition and color of shoes, tights and the length of the skirt or trousers will be noted.

Stage 3 – hairstyle.

Strict business style for women involves well-groomed hair and. They emphasize the status and wealth of a woman. A negative mark will be given for an unnatural hairstyle that is heavily “cemented” with gel or hairspray.

Stage 4 – face.

First of all, people around you notice the condition of your skin. Makeup is preferably calm, masking imperfections. Negative rating - for excessive “colorization”.

Stage 5 - hands.

Hands, like the neck, reveal age and social status much more mercilessly than the face. The skin of your hands should not be chapped or flaky. At the same time, those around you pay attention to your nails, and not to their length or color, but again to their well-groomed appearance.

Business woman clothing culture

In the diverse world of business, any employee faces a problem: how to prove himself and establish himself with best side? The answer to the question “What clothes should I wear?” very simple: “It depends on the circumstances.” Namely, a woman’s business style of clothing depends on the profile of her activity, the country, the situation and the impression that needs to be made.

Activity profile. When it comes to money, tradition and stability are important to clients, so financial activities obliges to a more conservative style of clothing.

In the advertising field, where the manifestation of creative imagination and originality of thinking is required, the most fashionable and modern style clothes. In addition, rich imagination and creativity should be put on display.

People involved in the real estate trade usually choose an approachable, business-friendly style, but pay great attention to detail and accessories. Pay attention to the photo: the business style of a woman working in this field includes the obligatory strict watch, an expensive briefcase, elegant little things (folder, pen, tablet, etc.).

Geographical differences. The way you dress in different cities and countries can produce completely different impressions. A style that looks soft and unobtrusive in one country may seem ponderous and overloaded in another or too provincial in a third. Therefore, those who travel a lot need to carefully consider their clothes and choose the one that matches the geography of the trip.

Situation. Different circumstances require a businesswoman to behave differently. Giving a presentation to an important client may require a very strong and imposing presence. A group planning session for the same presentation allows you to dress more casually.

Impression. Agree, few business women make it their goal to look deliberately unprofessional. And it’s unlikely that anyone wants to give the impression of being less wealthy than they really are, except when visiting a tax inspector. Working women often face the fact that, despite the amount and importance of the work they perform, colleagues and subordinates treat them without due respect and trust.

Often, potential employers at first glance begin to doubt their professional skills, and clients begin to show distrust at the first meeting. In general, women have to prove for a long time that they actually know and can do a lot, that they can be trusted.

Of course, the impression of a business woman is formed on the basis of many factors, and clothing is one of them. It is especially important at the first meeting. Clothing in this case is a certain promise - what can be expected from a given person, what she represents.

What does a modern business woman need to consider in order to make the right impression? The strategy is well known: modern business style forces women to adopt the so-called “look of success.” What about tactics? The best way to achieve a goal is to bring your image in line with your real (or desired) status.

It would never occur to anyone to immediately reject the candidacy of a top manager who looks exactly like a top manager. Or ask a person who looks like a commercial director to run for coffee.

As research shows, to create an impression, it is necessary to take into account that in the business environment, appearance is assessed according to the following algorithm: silhouette, legs, hairstyle, face, hands. All this is automatically monitored by the brain itself ordinary person, and not just an image specialist. Of course, a well-groomed appearance, a perfectly tailored suit, and skillfully selected accessories do not guarantee the success of business negotiations, but can significantly influence their results.

There are two ways to influence people: the “way to persuade” and the “way to please.” And the second one is the most effective. The main task is to make a targeted impression on those on whom the success and promotion of the business depends. It is better to think in advance about all the elements of your appearance that should correspond to the corporate image of the company you work for.